Case
Study:
Burt's Bees
There are many competing e-commerce applications
and platforms in the marketplace today.
The majority of these applications are addressing low-end solutions
for the "mom
and pop" industry. Some of these solutions provide an excellent
vehicle for low cost entry into the e-commerce marketplace.
Burt's Bees had outgrown this environment, as evidenced by the
traffic on the web site and the e-commerce revenue stream.
To achieve a successful e-business, several factors must be
satisfied: performance, availability, scalability, and integration.
Atlantis Internet Technologies reviewed multiple e-commerce application
systems to determine which would best serve the needs of Burt's
Bees. After significant research we determined that the IBM WebSphere
Commerce Suite would provide the most complete solution to Burt's
Bees for building an e-commerce system.
Selecting Websphere and related IBM database
DB2 enabled Atlantis to address Burt's Bees strategic initiatives
requiring a seamless application infrastructure. This platform
ensures that there is no "throw-away" code development,
and no disruptive porting of the web site in the future due
to site traffic and function growth. WebSphere provides one
of the most scalable E-commerce platforms available in the
market today.
Atlantis successfully launched the retail website and its customized
set of applications after an aggressive 3 month schedule. Upon
launch, Burt's Bees has experienced an immediate growth of online
sales and online traffic.
Atlantis Intenet Technologies continued to
provide Burts Bees with regular server and application maintenance
as well as enhancements to their existing ecommerce application
for 3 years.
Contact us today to discuss how Atlantis Internet
Technologies can help your company get the attention it deserves.
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