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Case Study:
Burt's Bees

There are many competing e-commerce applications and platforms in the marketplace today. The majority of these applications are addressing low-end solutions for the "mom and pop" industry. Some of these solutions provide an excellent vehicle for low cost entry into the e-commerce marketplace.

Burt's Bees had outgrown this environment, as evidenced by the traffic on the web site and the e-commerce revenue stream.

To achieve a successful e-business, several factors must be satisfied: performance, availability, scalability, and integration. Atlantis Internet Technologies reviewed multiple e-commerce application systems to determine which would best serve the needs of Burt's Bees. After significant research we determined that the IBM WebSphere Commerce Suite would provide the most complete solution to Burt's Bees for building an e-commerce system.

Selecting Websphere and related IBM database DB2 enabled Atlantis to address Burt's Bees strategic initiatives requiring a seamless application infrastructure. This platform ensures that there is no "throw-away" code development, and no disruptive porting of the web site in the future due to site traffic and function growth. WebSphere provides one of the most scalable E-commerce platforms available in the market today.

Atlantis successfully launched the retail website and its customized set of applications after an aggressive 3 month schedule. Upon launch, Burt's Bees has experienced an immediate growth of online sales and online traffic.

Atlantis Intenet Technologies continued to provide Burts Bees with regular server and application maintenance as well as enhancements to their existing ecommerce application for 3 years.

Contact us today to discuss how Atlantis Internet Technologies can help your company get the attention it deserves.


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